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Twitter Case Study: Demanding a Return on Experience (RoX)

Demanding a Return on Experience (RoX)

The Impact of Customer Experience on Brand Reputation

Inspired by an international woman's day tweet by a bank, a celebratory message goes wrong when customers focus on the poor service delivery of the bank. Should you position your brand separate from how your customers see you or should you align your brand message with your customer truth. This article will give you a reason to THINK DIFFERENTLY.

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Niche Institute of Customer Experience & Innovation is Africa's leading provider for customer experience professional and certification courses on a mission to boost the customer experience management capabilities of professionals in Africa.

NICXI Blog

Useful Articles and Resources

Twitter Case Study: Demanding a Return on Experience (RoX)

The Impact of Customer Experience on Brand Reputation

Who we are

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Connect with us

NICXI Blog

Useful Articles and Resources

Twitter Case Study: Demanding a Return on Experience (RoX)

The Impact of Customer Experience on Brand Reputation

Who we are

Featured links

Connect with us

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